The launch of the ‘Just Buy’ campaign last month by Social Firms UK invited consumers to buy on a regular basis from their local Social Firms. The campaign so inspired social enterprise advisor Bob Northey, Director of Social Traders, that he offered his services in order to create a new Google map using the latest mapping tools provided by the popular internet search giant. The map is launched in partnership with Social Firms UK and can be found on the internet at www.tinyurl.com/justbuymap hosted by Google. Social Traders provide marketing solutions for social enterprises, including Social Firms, and specialise in internet promotions using social media and you can contact Bob by email: bob.northey@socialtraders.org